Fiske analyses both the economic and cultural aspects of television and investigates it in terms of both theory and text based criticism. He was a professor of communication arts at the university of wisconsinmadison. He is the author of eight books, including power plays, power works 1993, understanding popular culture 1989, reading the popular 1989, and the. The john fiske collection includes reissues of the following four classic texts. Introducing cultural studies by ziauddin sardar understanding popular culture by john fiske. John fiske has been and continues to be one of the most important intellectual influences. Fiske is arguing for a strategy of looking at popular culture from the ground up, suggesting that those who consume the products of mass culture do so in ways that can resist the meanings offered them by the producers of mass culture, and that this. John fiske answers these and a host of other questions in understanding popular culture. As a result, a great deal of popular culture of all kinds contains conflicting currents. Television culture by john fiske, 1987 online research.
Jan 01, 1989 pretty much a classic regarding popular culture studies. Introduction to communication studies edition 3 by john. Oct 29, 20 the production of fanfic, such as this, is an example of media theorist john fiskes idea of textual productivity, where fans produce and circulate amongst themselves texts which are often crafted with production values as high as any in official culture 39. Jun 16, 2010 last week, i was honored to be one of the keynote speakers at the fiske matters conference which was held at the university of wisconsinmadison.
John fiske understanding popular culture world of digitals. Understanding popular culture kindle edition by fiske. Fiske differentiates between mass culture the cultural products put out by an industrialized, capitalist what is popular culture. Fiske is arguing for a strategy of looking at popular culture from the ground up, suggesting that those who consume the products of mass culture do so in ways that can resist the meanings offered them by the producers of mass culture, and that this product is popular culture. The john fiske collection 1st edition john fiske henry. Notes with a new introductory essay on why fiske still matters, by henry jenkins, and with a new discussion on the topic of reading fiske and understanding the popular, between kevin glynn, jonathan gray and pamela wilson. Fiske differentiates between mass culture the cultural products put out by an industrialized, capitalist society and popular culture the ways in which people use, abuse, and subvert these. A copy that has been read, but remains in clean condition. He was a professor at the university of wisconsin and has authored many books on media. Download citation understanding popular culture this revised edition of a now classic text includes a. His areas of interest include cultural studies, popular culture, media semiotics and television studies. John storey is professor of cultural studies and director of the centre for research in media.
This new material underlines the continuing relevance of these foundational texts in the study of communication, contemporary media and popular culture. In this fifth edition of his successful cultural theory and popular culture. Publication date 1991 topics popular culture, capitalism publisher routledge. Pretty much a classic regarding popular culture studies. Glesss lexical shift from sexiness through femininity to a real strong lady is a discursive shift and therefore has sociopolitical dimension. A definition and evolution of popular culture by john fiske. Understanding popular culture in searchworks catalog.
Fiske pop culture fiske john2010 understanding popular. John fiske born 1939 is a media scholar who has taught around the world. Jul 01, 2014 john fiske is a renowned media scholar. This is considered a reasonable amount of a work and is being delivered to you for the purpose of instruction by ryerson university. This study attempts to outline a theory of popular culture in capitalist societies. Reading fiske and understanding the popular introduction to 2nd editions of john fiskes understanding popular culture and reading the popular, routledge, 2010 free download as pdf file. Reading fiske and understanding the popular introduction to 2nd. The cultural elite, which is marginalized by the culture industry of the metropolis is. Due to the need to contain the spread of coronavirus covid19 the library building and reading rooms are closed to visitors until further notice.
An introduction, john storey has extensively revised the text throughout. It is published simultaneously with reading the popular, a collection of analyses of some key sites and texts where the people make their cultures. The cultural economy of fandom john fiske fandom is a common feature of popular culture in industrial societies. This reading is being made available to you under fair dealing for the purpose of education in your ryerson university class. It selects from the repertoire of massproduced and massdistributed entertainment certain performers, narratives or genres and takes them into the culture of a selfselected fraction of the people. Culture making is a constant process, and it is a distinctly social process. Understanding popular culture 1989, reading the popular 1989, and the. Each book is designed to be selfsufficient, but i hope those who read both will find that the readings flesh out and interrogate the theories, and the theories deepen and generalize the readings. The phenomenon of what john fiske defines in the first chapter of his book reading the popular as understanding popular culture is that culture is the constant process of producing meanings of and from our social experience, and such meanings necessarily produce a social identity for the. It is published simultaneously, and as an extension of, reading the popular, an analysis of key sites and texts where culture is made, ranging from the beach to madonna, from tv news to sears tower. Understanding popular culture 2nd edition john fiske. Jan 18, 2011 this revised edition of a now classic text includes a new introduction by henry jenkins, explaining why fiske still matters for todays students, followed by a discussion between former fiske students kevin glynn, jonathan gray, and pamela wilson on the theme of reading fiske and understanding the popular.
Cultural fifth edition cult popular theoryand ural. Kop understanding popular culture av john fiske pa. Understanding popular culture moves from theories to readings, reading the popular from readings to theories. The concept of popular culture, as we know it, only came about in the second half of the 19 th century. Any book about television culture is immediately faced with the problem of defining its object. In this book, john fiske looks at televisions role as an agent of popular culture, and goes on to consider the relationship between this cultural dimension and televisions status as a commodity of the cultural industries that are deeply inscribed with capitalism. Mass culture, popular culture and cultural identity. To begin, the author shares his definition of fandom and how it is universally, an accepted aspect of popular culture in society.
Television culture john fiske introduction to communication studies john fiske reading the popular john fiske autonomy in social science research categorical data analysis for the behavioral and social sciences the history of the social sciences since 1945. Understanding popular culture edition 2 by john fiske. Understanding popular culture takes an approach to studying such cultural artifacts as jeans, shopping malls, tabloid newspapers, and tv game shows, which remains relevant in the 21st century. Understanding popular culture by john fiske goodreads. Cultural fifth edition cult popular theoryand ural theory. This revised edition of a now classic text includes a new.
Of 125 students of mine, 118 were, on the day that i asked. John fiskes understanding popular culture serves primarily as a companion to his reader, reading the popular. Understanding popular culture john fiske national library. Commodities and culture understanding popular culture. The production of fanfic, such as this, is an example of media theorist john fiskes idea of textual productivity, where fans produce and circulate amongst themselves texts which are often crafted with production values as high as any in official culture 39.
Last week, i was honored to be one of the keynote speakers at the fiske matters conference which was held at the university of wisconsinmadison. Interesting addition in the pantheon that claims the public are not victims of media. Seems to have gone off the boil so much now which is a pity, as fiske clearly demonstrates it is an exciting and vibrant area of study, even if some cannot take it seriously. Understanding popular culture by john fiske, 1991 online. In his book, television culture, fiske said he faces the. Fiske examines the different facets of popular culture using commodities such as denim jeans, madonna, the television show dallas, and more. When it was first written, understanding popular culture took a groundbreaking approach to studying such cultural artifacts as jeans, shopping malls, tabloid newspapers, and. John fiske s understanding popular culture serves primarily as a companion to his reader, reading the popular. Television culture john fiske introduction to communication studies john fiske reading the popular john fiske autonomy in social science research categorical data analysis for the behavioral and social sciences the history of the social sciences since 1945, philippe fontaine arnheim for film and media studies. His strong defense of popular culture as offering a. When it was first written, understanding popular culture took a groundbreaking approach to studying such cultural artifacts as. Unesco eolss sample chapters culture, civilization and human society vol. He is the author of eight books, including power plays, power works 1993, understanding popular culture 1989, reading the popular. This revised edition of a now classic text includes a new introduction by henry jenkins, explaining why fiske still matters for todays students, followed by a discussion between former fiske students ron becker, aniko bodroghkozy, steve classen, elana levine, jason mittell, greg smith and pam wilson on john fiske and television culture.
Television culture ebook by john fiske 97816868566. Sexiness is from an explicitly patriarchal discourse, femininity is from a discourse that attempts to naturalize gender construction and difference in terms of the status quo and is therefore implicitly patriarchal. John fiske has been and continues to be one of the most important intellectual influences on my work. Understanding popular culture 1 john fiske understanding popular culture. The author also fringes on the topic of fans and commercial popular culture and how there is a symbiotic or facilitative relationship between the two. Pdf understanding popular culture download full pdf. I mass culture, popular culture and cultural identity peter horn encyclopedia of life support systems eolss to resist the pull of a global culture that more and more denies such local identities. Designed as a companion to reading the popular, understanding popular culture presents a radically different theory of what it means for culture to be popular. Culture is the constant process of producing meanings of and from our social experience. Some of them include, understanding popular culture, reading the popular and lastly the book that gives the codes of television, television culture.
This book takes a new approach to the study of such cultural artifacts as. As before, the book presents a clear and critical survey of competing theories of and various approaches to popular culture. Genre attempts to structure some order into the wide range of texts and meanings that circulate in our culture for the convenience of both producers and audiences what i understand from john fiskes theory is that people will categorize events that occur in their lives with references to media texts they have consumed before. Reading the popular john fiske pdf as a whole, though jeans are widely popular among non students in the. Understanding popular culture kindle edition by fiske, john. In this book i attempt to outline a theory of popular culture in capitalist societies. And what do popular texts reveal about class, race, and gender dynamics in a society. Understanding popular culture john fiske unwin hyman boston 1989. John fiske quotes author of understanding popular culture. For the first 50 years or so, it was viewed negatively by those who acknowledged its existence. When it was first written, understanding popular culture took a groundbreaking approach to studying such cultural artifacts as jeans, shopping malls, tabloid newspapers, and tv game shows, which remains relevant today. This revised edition of a now classic text includes a new introduction by henry jenkins, explaining why fiske still matters for todays students, followed by a discussion between former fiske students ron becker, elana levine, darrell newton and pamela wilson on the theme of structuralism and semiotics, fiskestyle. It is published simultaneously, and as an extension of, reading the popular, an analysis of key sites and texts where culture is made, ranging from the beach to madonna, from tv.
1395 1254 828 786 207 330 1510 1158 789 537 872 1521 1403 1568 332 12 432 895 827 772 21 534 989 370 1279 144 733 766 583 13 319 883 286 272 737 124 694 321 1080 1006 1061 438 981 714 1448